YOUNG CREATIVES 2009 Winners

Whoohoo, Karl Magnus and I just won the Young Creatives Competition 2009! The two of us are representing Belgium at the Lions Festival in Cannes.
The briefing was to raise awareness among advertising people. We create all sorts of things every day but we never think about how this affects our society and about the ecological consequences. So Karl and I came up with ‘Diet Advertising’.
This is a widget you can download an install on your desktop. The idea is to speak to everyone on a personal level (and to start a community). You have to be proud to be part of Diet Advertising. You can fill in as much as you like and share it with the others. Now you can see where the weak points of your campaign are and act on them in the right way.

2386af2158388d266bac6d977c7fd2f3

cb91ff9f12faa3fb6d44d0f561e02936

df9a1d6f32358c0ccc88485f9c74ceee

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s